Friends, we are experiencing some uncertainties caused by the slowdown of business especially in Europe and already reflected in the growth of countries like China and Brazil.
Is normal in these economy phases, there are many companies with disability management and poor planning go into making up a critical situation and leaving out of the market.
On the other hand, capitalized companies with efficient management, take advantage of this time to expand their business, because they can act in a moment where the expansion costs are lower and bargaining power increases substantially.
These successful companies are not exempt from the risk of failure in the expansion, and then I will bring some important alerts.
– Never divide financial resources, inventories, and liabilities of people to open new fronts. You will be fatally weakening the existing operation. Unless you have over capacity in the current operation, you can do it.
– Always do a thorough analysis of the potential profile and socio economic characteristics of the region, where you want to expand. Be sure to analyze trends and probable economic infrastructure projects for the site. Use the tool “Geomarketing” that will assist in better visibility to decide the position of new business.
– To prospect with less risk, make good planning, with SWOT (analysis of the merits and risks) also compose a good conservative financial budget to avoid any surprises.
– Prepare the business well, hiring and training well and has well-defined systems and processes for good management and not depend on their presence if the first expansion.
– When you start to implement, prepare a complete communication strategy and have a competent strategy for launching the new business.
– Seek to expand its customer base by giving some advantage for the region and attracts them with quality products and services at fair price.
With these and some other care, the expansion will be guaranteed and your business will take off when the economy reheating, have good flights.
HAVE GOOD BUSINESS AND IF YOU NEED HELP, CALL US AT PROSPY, WE CAN TAKE IT IN THIS WAY…
Back
